Current Issue

Volume 12 Issue 2 July 2026 - Full Issue



1. Quantifying the Value of Disciplined Execution in Relationship Marketing pgs (1-19)
     Russell K. Lemken, East Carolina University
     Cody Logan Chullen, East Carolina University, chullenc@ecu.edu
     William J. Rowe, East Carolina University
     John F. Kros, East Carolina University
   


2. Quantifying Electoral Enthusiasm: County-Level Indices of Partisan Mobilization in Pennsylvania (pgs 20-47)
      Guido Giuntini, West Chester University, ggiuntini@wcupa.edu
      Nicholas P. Nicoletti, Alvernia University
      David G. Rhoads, Independent Researcher